Ashnikko: a STUPID face filter

About the project

To celebrate the launch of her third EP and latest single STUPID, we developed a face filter for Ashnikko. Based on the virtual character that was used in her previous videoclips, the user gets to wear an amazing virtual hairdo (that actually moves semi-realistically).

STUPID went viral on TikTok, generating multiple millions of views and reached over 10 millions streams on Spotify alone.

This campaign is no longer live.

100000
VIEWS
20000
CAPTURES
8000
SHARES

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