Let's Flex with Oatly 🤳

About the project

THE NEW NORM&AL SHOW – Let’s Flex

We teamed up with some great people from team Oatly to create an awesome Instagram filter. Oatly created THE NEW NORM&AL SHOW whereby the two puppets, ‘Norm’ and ‘Al’, are the main characters of a puppet theatre that highlights the topic about society going plant based. For one of their episodes, the ‘Let’s Flex’ song pops up, which we transformed into a fun lip-sync filter.

Within this Instagram Augmented Reality experience, we created a 3D model of the puppet ‘Norm’ and the lip-sync functionality that makes it fun for users to engage with.

Want to work together?