Ralph Lauren goes AR!
About the project
Thrilled to announce the launch of a new Ralph Lauren project, made in collaboration with Studio ANRK. This immersive experience got picked up by The Wall Street Journal.
Creative agency collaboration: Studio ANRK
“Our goal is to find the appropriate technologies to enable us to bring what we are, what we are unique at doing, to life in new ways,” said David Lauren, chief innovation and branding officer at Ralph Lauren and son of the founder.
