Roar your way to victory!

About the project

This AR filter for Facebook invited users to let hear their ‘ROAR!’ for soccer club Chelsea. This AR filter was spread across a big audience by having a team of influencers create stories with the filter. By claiming the hashtag #singharoars we were able to collect submissions from fans and select a winner after the campaign ended.

The prize? Tickets to the next match, of course!

This campaign is no longer live.

5
INFLUENCERS
500000 +
VIEWS
10
WINNERS

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