Spark: a virtual shopping experience
About the project
Spark is changing the way Kiwis shop online with a virtual shopping experience that has been designed to look and feel like a real Spark store. The new online offering is the first of its kind in New Zealand – using architecturally accurate modelling and innovative interactive design to create a unique 3D shopping experience.
The virtual store brings Spark stores into the digital world. It delivers a richer online shopping experience for Spark customers who can explore the virtual store, browse interactive 3D models of key products, view product demos or overviews and chat with retail team members via a Live Chat function.
Customers can also purchase products by clicking on the ‘buy now’ button, which takes them back to Spark.co.nz to complete their online purchase or chat with a team member to discuss product options, pricing and plans – similar to the experience they would have in store.